What’s the Best Video for Your Business? “I need a video” seems like an easy request but there are many things that go into creating and producing a video. Even if it’s a simple GIF, :15 sec promo video and obviously the 5-minute brand video there are going to be some planning, ideation, style, writing
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Social Media Ad Sizes Cheat Sheet [Infographic]
With the ever-changing landscape of social media platforms, advertisers may sometimes have a hard time keeping up with best practices when it comes to sizing your ad creative. As potential buyers are increasingly turning to their mobile devices to not only see what their friends are doing on social media but as a way to
Continue reading »Understanding and Designing for Color Blindness in Your Marketing
Being color blind can often be frustrating for those who have one of its multiple forms. Having a color vision deficiency does not necessarily mean you see the world in black and white, however, your perception of color can be narrowed greatly. Colors on the spectrum can appear closer together and not nearly as vibrant
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